Over the years, I have been amazed at the number of businesses that think they can "get away" with something with their customers. Either by lowering product standards, charging for useless features, making it more difficult to get customer service, or just flat out lying to them. So, I will explain why this is so detrimental with a short little story about a mother and her son and the son's female roommate. It involves the eternal knowledge and wisdom of mothers, and if you try to “pull something over their eyes” they have a way of using your own words to pry the truth out...just like your customers. ___________________________________________________ A Mother comes to visit her son for dinner. He lives with a female roommate. During the course of the meal, his mother couldn't help but notice how pretty her son's roommate is. Over the course of the evening, while watching the two interact, she started to wonder if there was more between her son and his ro...
How to make huge gains by being able to forecast the future that has already happened